In the past I have stated if you are serious about making money online then you need to automate your marketing with an autoresponder. This is still one of the best tools an online marketer can add to their arsenal of tools.

An autoresponder is a simple tool that enables you to complete numerous tasks such as sending out prewritten newsletters at intervals you set. For example, once a person signs up for your newsletter, you can have prewritten newsletter number two sent automatically to the new member 4 days after they have signed up. Then follow-up with newsletter number three a week after that with no intervention on your part.

I decided to write this article after trying one of latest improvements by the third party autoresponder service I use. Now I have never claimed to be a graphics person nor a web designer, however with the latest improvement, my submission forms now look professional :-) You know the form which asks you to input your name and email to sign up. I was truly amazed that within literally a minute or two, my submission forms look as if well, to put it bluntly, as if I hired someone to make it for me!

Getting back on point, there are many ways to use an autoresponder. Not only can you have the automated newsletters or articles sent out, but you can broadcast to your entire newsletter subscriber list when you write a new article.

Another way to use your autoresponder is to keep your subscribers updated on new specials you may be offering, hence driving them to your online store and generating additional backend sales.

A highly successful way to grab your share of new subscribers is to offer something of value for free upon signing up. This again can be totally automated. Just for example, when someone signs up for my Weekly Domain List, they in turn are sent a free, easy to install, domain parking script as an attachment in the thank you email. Again, once setup, I do nothing further, the system is completely automated.

Years ago I thought I could save a bit of money by purchasing a third party autoresponder script, which in actuality ended up costing me money in lost sales.

I eventually ended up using a third party vendor for my autoresponder needs, AWeber, which I am happy to report, I remain a loyal customer for years now!

I have tried and tested numerous autoresponders only to keep using the one I originally started with. I found the delivery percentages higher with AWeber than with the competitors. Basically, I received less responses bouncing back as undeliverable. The ease of use and the availability to create an unlimited number of email newsletters for one low price…

If you are serious about making money online, give it a free test drive by submitting the form below and see for yourself ;)